AkzoNobel’s global shift toward stronger customer operations

25 June 2026

AkzoNobel’s global shift toward stronger customer operations

Joris Vollebergh
VP MPY Customer Operations & Transformation
Moderator: Gaurav Anand
Sr. Vice President & Global Business Head – Customer Interaction Suite
Flevum Community Digital Marketing, Customer Experience & (e)Commerce Digital Marketing, Customer Experience & (e)Commerce

Partners of this Event

About the Topic

During this small-scale dinner, Joris Vollebergh, VP MPY Customer Operations & Transformation at AkzoNobel, will share his perspective on leading AkzoNobel’s global shift toward stronger customer operations.

His strategy is based on four core pillars: building a fit-for-purpose organization, leveraging data-driven performance, implementing the right digital capabilities, and strengthening governance that enables continuous improvement. With operations in more than 100 countries, he focuses on driving scalable transformation while limiting local complexity.

Target Audience

Leaders  in Customer Experience, Digital Marketing and E-commerce experts

CPD points | 2 points

Program

17:30 | Start of program (including presentation, discussion and 3-course dinner)
20:30 | End of formal program, opportunity for informal networking

Language: English

Location

Restaurant ‘t Amsterdammertje, Loenen aan de Vecht

About the speaker

Joris Vollebergh

Joris Vollebergh

VP MPY Customer Operations & Transformation

Joris has been with AkzoNobel for nearly five years, where he currently serves as VP MPY (Marine, Protective & Yacht Coatings) Customer Operations & Transformation. In this role, he is globally responsible for Customer Operations, including the maritime business, where complex logistics and time-critical transactions require strong digital capabilities.

Before stepping into his current position in October 2025, Joris held several roles within AkzoNobel focused on e-commerce, customer experience, and digital marketing, driving digital awareness and expanding digital commerce initiatives.

Prior to joining AkzoNobel, Joris built over two decades of experience in digital transformation across service delivery, sales, and customer experience—particularly within the telecom sector. Throughout his career, he has focused on aligning customer needs with organizational capabilities, bringing marketing and sales closer together, and embedding customer experience at the core of business operations.

Moderator: Gaurav Anand

Moderator: Gaurav Anand

Sr. Vice President & Global Business Head – Customer Interaction Suite

With more than two decades of international experience, Gaurav leads the development of innovative customer experience solutions for enterprises worldwide. Previously, he was responsible for global alliances and hyperscaler strategy at Tata Communications. Gaurav also serves on the Board of Tata Communications America and is known for building high-performing international teams and driving commercial growth.

More on the subject

During this small-scale dinner, Joris Vollebergh, VP MPY Customer Operations & Transformation at AkzoNobel, will share his perspective on leading AkzoNobel’s global shift toward stronger customer operations.

His strategy is based on four core pillars: building a fit-for-purpose organization, leveraging data-driven performance, implementing the right digital capabilities, and strengthening governance that enables continuous improvement. With operations in more than 100 countries, he focuses on driving scalable transformation while limiting local complexity.

A central theme of his work is overcoming legacy systems, structures, and mindsets. By emphasizing change management and empowering internal champions, Joris is helping accelerate transformation across the organization. A key development is the company’s move toward servitization—shifting from a product-driven model to delivering integrated product-service solutions focused on customer outcomes.

During the dinner, Joris will share his experience in leading large-scale global transformation and looks forward to an open exchange with peers from commerce and service roles on how to scale change effectively in complex organizations.