Aligning the (Gen)AI Strategy with Business Objectives | how ABN AMRO Drives Innovation and Value in a Business Context

1 October 2025

Aligning the (Gen)AI Strategy with Business Objectives | how ABN AMRO Drives Innovation and Value in a Business Context

Lennart Bootsman
Head of Artificial Intelligence
Flevum Community Insights in Data Insights in Data

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About the Topic

During this Vision Dinner, Lennart Bootsman, Head of Artificial Intelligence at ABN AMRO, will present one of the latest technological developments: (Gen)AI. He will demonstrate how he aligns technology with the business strategy, stimulates innovation, and scales technology within a corporate environment. He will discuss its impact on infrastructure (legacy IT systems), processes, learning & development, and the organizational culture. In addition, Lennart will share various use cases of (Gen)AI that clearly show how this technology has increased customer engagement and employee productivity. Finally, he will explain the bank’s perspective on Agentic AI.

Target Audience

Leaders in Data & AI

CPD points | 2 points

Program

17:30 | Start of program (including presentation, discussion and 3-course dinner)
20:30 | End of formal program, opportunity for informal networking

Language: English

Location

Restaurant ‘t Ganzenest, Rijswijk

About the speaker

Lennart Bootsman

Lennart Bootsman

Head of Artificial Intelligence

Lennart brings more than 20 years of experience in navigating complex and challenging environments, deploying advanced technology to make a positive impact on people’s lives. In October 2022, he joined ABN AMRO as Head of Artificial Intelligence, where he leads the bank’s AI strategy.

More on the subject

ABN AMRO is redefining the banking experience by combining seamless digital innovations with strong personal connections.
As Head of Artificial Intelligence, Lennart Bootsman plays a key role in future-proofing the bank, while remaining true to the mission of being a “personal bank in the digital age”. That is no small task, given the bank’s more than 300 years of history.

During this Vision Dinner, Lennart will showcase one of the latest technological developments: (Gen)AI. He will explain how he aligns technology with the business strategy, stimulates innovation, and scales technology within a corporate environment. He will also discuss the impact of (Gen)AI on infrastructure (legacy IT systems), processes, learning & development, and the organizational culture.

Lennart also shares various use cases of (Gen)AI, which clearly show how this technology has increased customer engagement and improved employee productivity. Finally, he provides insight into the bank’s perspective on Agentic AI.

Lennart’s presentation forms the basis for a dialogue with him and the other participants, focused on mutual learning. Are you curious about these topics and would you like to know more about ABN AMRO’s strategy? Then join us on October 1.